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Consumers are faced with an overwhelming choice of mediums and are confronted every day with marketing messages on television, their email, newspapers, magazines, billboards and more. These ‘pushy’ messages invade consumer privacy on a daily basis. As a direct result of this, consumers are becoming unresponsive to these types of traditional marketing messages.
The downturn in economic markets will also place pressure on marketing budgets and you need to maintain or increase your presence in a very competitive marketplace. This is the perfect time to invest in mobile marketing. Affordable and effective, it can increase your exposure and revenue. Clickatell offers an award-winning range of SMS applications with an easy-to-use SMS Gateway to get you on your way.
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“In these economic times, organisations of all sizes are looking to save money , remain profitable, and exceed customer expectations. Therefore, this acknowledgement of Clickatell as the Best Value mobile services offering this year is quite significant.”
Pieter de Villiers, Clickatell's CEO |
What exactly is mobile marketing? This umbrella term describes campaigns that use mobile phone technology. Mobile marketing can be used to promote brands, add value to customer services or increase your customer base. Some examples of mobile marketing are SMS text messaging campaigns, mobile surveys, ‘text-to-win’ competitions, viral SMS campaigns, text voting and mobile CRM programmes.
Although SMS technology has been around for years and is one of the most trusted message delivery systems, only now is mobile marketing gaining ground as a powerful marketing tool. Anyone can do it, there is no need for special technical skills or know-how. If you can send an email, you can run your own mobile marketing campaign. See how easy it is by signing up for a trial run of Clickatell’s Communicator 2 product. For more sophisticated campaigns, check out our developer-friendly API products.
The results speak for themselves and many UK organisations have embraced this affordable medium with fantastic results.
"The costs involved in printing and distributing information in traditional printed form can vary widely… By comparison SMS messages… are targeted directly to the mobile phone of the user and so have a penetration into the target audience of 90%+. This… shows a saving of between 50-60% in production and distribution of key messages using SMS as a delivery system." Phil Colledger, MC, 123 Consultants |
From SMS applications for start-up businesses to large organisations such as the NHS and the bulk messaging needs of large corporations such as the BBC and Vodafone, Clickatell provides the best mobile marketing solution. Through a range of developer-friendly API connections and SMS applications that cater for personalised individual messages to complex, trigger-based messaging.
Research shows that approximately 6.5 billion SMS text messages are sent around the world per month! Britons are sending on average 60 million more messages a day than they were last year! Imagine being able to access this market…
You can with Clickatell, take a risk-free test-drive of our affordable and easy-to-use mobile marketing products. They are simple to set-up with no hidden fees or obligations and you can be sending messages virtually instantaneously. Get started immediately with our web-based Communicator 2 or SMS-enable your applications, programmes or websites for scheduled and triggered text messaging by registering for one of our developer-friendly API's. Click here to read why mobile marketing is so effective…
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